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Seven Courses That May Replace Mass Communication In Nigerian Universities


Professors, Scholars, Others Propose New Curricula For Mass Communication To NUC

Professors, professionals, and practitioners of communication in Nigeria presented new curricula for “Mass Communication” to National Universities Commission (NUC).

Proponents of the new curricula worked on it for over two years and have been advocating for its acceptance and adoption. They include professors and senior lecturers from the departments of mass communication/communication studies of numerous universities spread across the six geo-political zones of Nigeria.

Others that were part of the advocacy for acceptance of the new curricula are regulatory agencies such as the National Broadcasting Commission (NBC) and Nigerian Press Council (NPC); professional bodies such as the Nigeria Union of Journalists (NUJ), Advertising Practitioners Council of Nigeria (APCON), Nigerian Institute of Public Relations (NIPR) and Radio, Television and Theartre Arts Workers Union (RATTAWU); practitioners such as the Nigerian Television Authority (NTA), print media journalists and the Director of Public Relations of the Nigerian Navy; and international development agencies such as UNESCO, UNICEF and the MacArthur Foundation.

Hence for students interested in studying mass communication in Nigeria or graduates of this discipline, seven new courses would be replacing this degree.

The seven independent degree-awarding departments which the new curricula seek to establish in place of mass communication include:

  1. Journalism & Media Studies
  2. Public Relations
  3. Advertising
  4. Broadcasting
  5. Film & Multimedia Studies
  6. Development of Communication Studies
  7. Information & Media Studies

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